Let’s talk about branding and positioning your strategy. I truly mean your strategy. This can be your business or yourself. If you’re dating, you must have a brand to position yourself. You must be appealing to someone else. It doesn’t matter what you’re talking about. This is crucial. I’m going to get to products very quickly and very soon, but first I want to talk a little bit about the positioning, and the scope and breadth of a brand or a strategy. If you have it too narrow a scope, you … [Read more...] about 98 – Branding, Position your Business and Self
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97 – Hiring Employees, Contractors, Advisors
Best to listen to the 8 minute episode. In the meantime though, how is hiring of employees as well as contractors and advisors influencing customer satisfaction. Why do some companies have great customer satisfaction and others seem to be never able to attain it? I go through some of the thoughts and observations from wondering about this topic. Comparison of Companies I first noticed some of the great attitudes between companies and others where the customer experience is not so good. It … [Read more...] about 97 – Hiring Employees, Contractors, Advisors
96 – Short Term Goals vs Long Term Goals
Let’s talk about short term goals versus long-term goals and the accompanied planning. I know that sounds dry, but: What do you think about it? You see people changing their minds all the time and doing things. It is imperative that you have those long term goals and dreams. Imagine that you have your life’s goal or your business goals for the longer term, and by the longer term then you’re able to turn around and see what you can do in the short term. That is whatever you’re doing, as long … [Read more...] about 96 – Short Term Goals vs Long Term Goals
95 – Statistics Bias, Fake News, Question Authority
This may start out sounding a little bland, but I want to blow your socks off. It is also not about politics except as an example. You need to be aware because biased statistics has you following bad medicine; eating the wrong things and making bad decisions for your business or life. I may be talking about biased statistics, statistical bias, etc., but what are we really talking about? We’re talking about the information you get and hear about every single day from the media, from teachers, … [Read more...] about 95 – Statistics Bias, Fake News, Question Authority
94 – Startup Entrepreneurs – Older than Thought
Age for an entrepreneur, how old are startup entrepreneurs? Are you too old or too young? A constant question always seems to be: “How old should I be? Am I too old?” I have a few surprises for you, both with examples, and some survey material. Many Famous Startup Entrepreneurs began Later in Life First, let me give you a few examples. Ray Kroc, Founder of McDonald’s franchise, you may have heard, he didn’t start. Actually, he met the McDonald’s brothers when he was 52 years of age and that’s … [Read more...] about 94 – Startup Entrepreneurs – Older than Thought