Archive

So now is the first step in looking at business strategy, your product line strategy. What is your product line strategy or business line strategy? How are you going to expand your product line over time? Now this doesn't matter whether you're just starting out, whether you're about to start, or you've been going for a little while. Even at the very beginning as you're planning your business, you say you only have one product or one service. It doesn't matter. You have to think of expansion in … [Read more...] about 101 – Product Line Strategy, Service Strategy

Business strategy is often overlooked in small businesses. Too often a small business while a way to pick up some extra money or to gain financial freedom, neglects a comprehensive business strategy. There are over 40 million people in the United States with side gigs. Now, these don’t even include people that have separated from there job and set up their own business. I wonder how many of those 40 million would be able to have a complete business if they looked a more closely at strategy. … [Read more...] about 100 – Business Strategy Comprehensive View

Startups, whether you’re expanding a business, starting a new business, there’s so many opportunities out there, probably more than there ever. I keep on hearing people saying that they’re looking or they’re trying to think of something to do as a startup. Don’t think necessarily of just what you’re doing. Instead, think of problems that you, your neighbors, or other people that you see have. Solving a problem is what makes a business. I want to give you a ton of examples here just really to … [Read more...] about 99 – Startups Unlimited Opportunities with New Technology

Let’s talk about branding and positioning your strategy. I truly mean your strategy. This can be your business or yourself. If you’re dating, you must have a brand to position yourself. You must be appealing to someone else. It doesn’t matter what you’re talking about. This is crucial. I’m going to get to products very quickly and very soon, but first I want to talk a little bit about the positioning, and the scope and breadth of a brand or a strategy. If you have it too narrow a scope, you … [Read more...] about 98 – Branding, Position your Business and Self

Best to listen to the 8 minute episode. In the meantime though, how is hiring of employees as well as contractors and advisors influencing customer satisfaction. Why do some companies have great customer satisfaction and others seem to be never able to attain it? I go through some of the thoughts and observations from wondering about this topic. Comparison of Companies I first noticed some of the great attitudes between companies and others where the customer experience is not so good. It … [Read more...] about 97 – Hiring Employees, Contractors, Advisors